1. What am I trying to achieve?

Concisely conveying what you want the website to achieve will give you the best chance of ending up with what you envisioned; both visually and functionally. Having goals for the website will provide a solid direction for the project and a way to measure its success.

2. What will make this project successful?

A website can be successful in a variety of ways. A successful design can mean increased profits, traffic, visibility, credibility or how it makes you feel. This is a good thing to know. It lets you and your web designer know what the expectations for the project are.

3. What do my customers like?

It is what your visitors like that is important. You don’t buy products or services from yourself, so you want your website to appeal to your potential customers. It would not matter if we were making a website that only you would see, but that is not the case. We are making a site for your clientele to see and we must take into consideration what they like visually.

4. What are my time constraints?

Solid deadlines for each stage of a project are a good way to make sure that the project moves at the desired rate. Projects without deadlines tend to take longer to complete. Parkinson’s Law states that work expands so as to fill the time available for its completion. When there is no deadline for completion the project can drag on unnecessarily.

5. What is my budget?

Both you and your web designer will be on the same page if you talk about the budget upfront and early. No surprises means no worries. An easy way to tell if you are likely to be on the same budget level is to see if the designer has done work with similar clients. If a company that is in your field and of similar size can afford the designer you should be able to as well.

6. What is my profit model?

A profit model shows how you plan to make money with the website. Having a profit model will help ensure that your website will be worth your investment of time and money.

7. What is my marketing strategy?

If you build it, they may not come because building the site is not the same thing as marketing it. Marketing the site through online and traditional channels as well as ranking well in search engines is how to generate traffic.

THANKS FOR READING
Thank you for reading 7 Questions To Ask Yourself Before Building A Website. I hope you found it helpful and informative. You can follow me on twitter.com/richardbeu.